Coventry City has revealed its new band for the 2021/2022 Championship season.
The home shirt is completely customized for Sky Blues, after the club worked closely with Hummel to create the new design.
The shirt visibly features Phoenix on his chest, rising from the flames at the bottom of his shirt.
Phoenix is a famous symbol of Coventry, representing New Coventry reborn from the ashes of the old and added to the city’s coat of arms in 1959.
The shirt also has a classic round collar, the famous Hummel chevrons, the words “Sky Blues” on the back of the shirt and “While we sing together” inside.
There is a light blue and navy two-tone pattern on the sleeves – replicating a style used in the 1996/97 home kit.
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This year’s City kits use Hummel’s ECO8 technology, which means that each shirt is made of high-performance polyester made from up to eight recycled plastic bottles.
Executive Director Dave Boddy said: “We are excited to unveil the new kit at home for the 2021/22 season.
“This is a great design once again, because it is a testament to the team at Hummel and the work behind the scenes and at the club. This is a fresh and exciting style, which we hope will prove popular and memorable for fans this season and in the years to come.
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“It visibly features Phoenix, a famous symbol of Coventry, as we return to the city. Of course, as football and the world seem to recover from the effects of the pandemic, the Phoenix rising from the flames is fully adequate.
“The kit sold again extremely well on pre-order already. We are sure that it will continue now, when the fans saw how excellent the kit is.
Do you like the new kit? Have your say here
“There will be details about our travel kit in the coming weeks.”
The home kit will be worn for the first time, as Sky Blues Under 23 will face Leamington FC on Saturday afternoon.
The new Hummel kit is available for pre-order, and delivery is now expected to begin on July 23 – visit ccfcstore.com to pre-order now!
The kit will generally go on sale Friday, July 30, in the new Club Shop at the Coventry Building Society Arena.