Ikea Release Advert showing Glimpse of Fyrtur Smart blinds

Ikea Denmark has just published a fresh, short video that gives viewers a brief overview of the company’s Fyrtur Smart Blinds as well as the (albeit limited) Symfonisk Smart Speaker / light combo device that has already been published.

First, it can be read that this is in preparing for the suggested European blinds release in August, as this is the first example of a correct Ikea ad for both products, particularly when you read the blurb connected with the video ;

The small paragraph of text, in Danish, when translated says:

Get more out of your evenings and wake up to the sounds of your favourite music fresh and well-rested. You can design a musical sunrise that will make you long to wake up with the SYMFONISK wi-fi speaker and lamp (which you can combine with the remote-controlled blackout curtains for an even better impact). See more at ikea.dk